Are Pharmaceutical Sales Reps really needed?

Aside from a few free samples, some cheap pens and calendars, or maybe a sweet magnet to put on your fridge, is there truly a need for pharmaceutical sales reps? The pharmaceutical industry currently employs over 100,000 drug sales reps. Despite the currently inflated number of drug sales reps, some of the major pharmaceutical companies may be moving in a new direction. Pfizer, who began the pharmaceutical sales rep drug race many years ago has decided to retool their company in order to save money. Pfizer has announced that it will be cutting back its pharmaceutical sales force worldwide by 10%, which translates into over 10,000 reps getting the axe. Apparently drug reps aren’t too confident in what they are bringing to the table. A post on the website CafePharma View the rest of this article