What is it that we as Internet Marketers want most when it comes to our products and services? Exposure! Now I know that there are plenty of ways to do this but one way that people overlook is in the form of Press Releases. Done correctly, a press release can bring an insurmountable amount of traffic to your site. A press release is just what the name refers to. It is an article that explains the who, what, when, where, how and why of the story that you want to get out to individuals who may be interested. Now a press release is by no means a sales letter and if written as such it is likely that it will be denied circulation in the media. The media, you mean the news will possibly pick my release up? That's the beauty of a press release. If done effectively, it will View the rest of this article
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